Nokia Ovi Store Statistics

From Forum Nokia just put online an interesting place to gather different statistics of the Store Ovi application store for the October 28, 2010. And it is worth exploring the information divided into 3 areas: statistics, payment options and top 10 devices in 15 major countries.

Statistics

Content:

• About 2.7 million downloads a day with an average of 2.6 applications downloaded per visit
• 90% of daily traffic Ovi becomes downloads
• 85% of registered visitors are repeated Ovi
• Each active user is averaging 8.5 downloads per month
• There are active users in over 190 countries
• The games are still number 1 for paid downloads and applications remain No. 1 for free downloads
• 90% of mobile consumers now have Ovi Store in your local language
• Publishers of more than 90 countries are distributing their content via Ovi

Devices:

• 135 devices supported, 80 Symbian devices
• 6 of the top 10 downloads are tactile devices: 5800 XpressMusic, N97, N97, 5530 XpressMusic, 5230 Nuron, and X6
• Prominent Eseries devices include E63, E71 and E72
• 5130 XpressMusic and 2700 classic are the most downloaded S40

Markets:

• The most active countries in alphabetical order, are China, Germany, India, Indonesia, Italy, Saudi Arabia, Thailand, Turkey, United Kingdom and Vietnam
• Over 80% of these customers can buy from Ovi Store using your local currency
• In countries where the mobile billing is available, more than 2 / 3 of customers choose this payment option
• With support for 30 variations in language, 90% of visitors Ovi are using their local language:
• French Canadian
• Czech
• Danish
• Dutch
• English (UK and U.S.)
• French
• Finland
• German
• Greek
• Hungary
• Indonesia
• Italian
• Malay
• Norway
• Poland
• Portuguese (Standard & Brasil)
• Romanian
• Russia
• Simplified Chinese
• Spanish (Spain and Latin America)
• Swedish
• Thai
• Traditional Chinese (Hong Kong and Taiwan)
• Turkey
• Ukraine
• Vietnamese

Payment Options

Ovi Users Store:

• In more than 190 countries can download free content
• In more than 170 countries can buy credit card content
• Using one of the 99 operators in 29 countries can easily buy content directly to mobile billing

Operator Billing:

99 operators in 29 countries supporting mobile billing integrated with Ovi. This means that a customer purchases story content through Ovi, the charge will appear on your monthly carrier.

• Australia, Singtel Optus, Telstra, Vodafone (3)
• Austria: A1 mobilkom, H3G, Orange, T-Mobile (4)
• Belgium: Base, Mobistar, Proximus (3)
• Canada: Bell, Rogers, Telus (3)
• China: China Mobile, China Unicom (2)
• Austria Republic: T-Mobile, Vodafone, O2 (3)
• Denmark: H3G, TDC, Telenor, Telia (4)
• Finland: DNA, Elisa, Saunalahti, Sonera (4)
• France: Bouygues Telecom, SFR, Orange (3)
• Germany: Debitel, E-Plus, Mobilcom, O2, T-Mobile, Vodafone (6)
• Greece: Cosmote, Vodafone, Wind (3)
• Hungary: Telenor, T-Mobile, Vodafone (3)
• Ireland: H3G, Meteor, O2, Vodafone (4)
• Italy: TIM, Vodafone, Wind (3)
• Mexico: Telcel (1)
• Netherlands: KPN, T-Mobile, Telfort, Tele2, Vodafone (5)
• Norway: Netcom, Telenor, Tele2 (3)
• Poland: Era, Orange, Play, Plus (4)
• Portugal: Optimus, VPN, Vodafone (3)
• Russia: Beeline, Megafon, MTS, TEL2 (4)
• Singapore: M1, Singtel, Starhub (3)
• South Africa: Cell-C, MTN, Vodafon (3)
• Spain: Orange, Movistar, Vodafone (3)
• Sweden: H3G, Tele2, Telenor, Telia (4)
• Switzerland: Orange, Swisscom, Sunrise (3)
• Taiwan: Chung Hwa Telecom, FarEasTone, Taiwan Mobile (3)
• Thailand: AIS, DTAC, TRUE, VIBO (4)
• UK: H3G, Orange, O2, T-Mobile, Virgin, Vodafone (6)
• USA: AT & T, T-Mobile (2)

Credit card billing:

Ovi users can choose credit card billing in more than 170 countries, while the publisher Ovi specify in its content.

Only free content:

Countries where consumers can not buy content are Brazil, Indonesia, South Korea, Liberia, Philippines, Turkey and Ukraine. We are evaluating these countries to premium content and share any new content soon

Countries without access to Ovi Store:

The following embargoed countries have no access to Ovi Store: Ivory Coast, Congo, Iran, Sudan, Syria and Zimbabwe.

Top 10 devices in the top 15 countries

These are statistics for the top 10 teams in terms of visits to the top 15 countries Ovi Store. This information can be useful for developers who want to determine which countries and that users of Nokia devices are being used more often to visit Ovi Store.

Top 15 countries (in alphabetical order):

Brazil, China, Egypt, Germany, India, Indonesia, Italy, Mexico, Russian Federation, Saudi Arabia, Spain, Thailand, Turkey, United Kingdom and Vietnam.

Ovi devices Top Country Store (in alphanumeric order):

• Brazil: 5230, 5233, 5530 XpressMusic, 5800 XpressMusic, E63, E71, N95, N95 8GB and N97
• China: 5230, 5233, 5800 XpressMusic, C6-00, E63, E66, E71, E72, N97, and X6
• Egypt: 2700 classic, 3110 classic, 5130 XpressMusic, 5800 XpressMusic, 6120 classic, E71, E72, N73, N97, and X6
• Germany: 5230, 5530 XpressMusic, 5800 XpressMusic, C6-00, E71, E72, N900, N97, N97, and X6
• India: 5230, 5233, 5235, 2700 classic, 5130 XpressMusic, 5800 XpressMusic, E63, E71, N97, and X6
• Indonesia: 5230, 5130 XpressMusic, 5530 XpressMusic, 5800 XpressMusic, C3-00, C6-00, E63, E71, E72, and N97
• Italy: 5230, 5530 XpressMusic, 5800 XpressMusic, C6-00, E71, N900, N95 8GB, N97, N97, and X6
• Mexico: 5230, 5530 XpressMusic, 5800 XpressMusic, C3-00, E63, E71, E72, N95 8GB, N97 and N97
• Russia: 5230, 2700 classic, 5130 XpressMusic, 5530 XpressMusic, 5800 XpressMusic, 6700 classic, E52, E71, N97, and X6
• Saudi Arabia: 5530 XpressMusic, 5800 XpressMusic, 6120 classic, E66, E71, E72, N95, N95 8GB, N97, and X6
• Spain: 5230, 5530 XpressMusic, 5800 XpressMusic, E71, N85, N86 8MP, N900, N97, N97, and X6
• Thailand: 5230, 5233, 2700 classic, 5130 XpressMusic, 5530 XpressMusic, 5800 XpressMusic, C6-00, E63, E72, and X6
• Turkey: 5230, 6300, 5130 XpressMusic, 5800 XpressMusic, E63, E71, E72, N73, N97, and X6
• United Kingdom: 5230, 5530 XpressMusic, 5800 XpressMusic, E63, E71, E72, N900, N97, N97, and X6
• Vietnam: 5233, 6300, 2700 classic, 3110 classic, 5130 XpressMusic, 5530 XpressMusic, 5800 XpressMusic, E63, E71, and X6

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